Improving the customer experience with Time-of-Flight people counting
So how can you use accurate, reliable and anonymous data on footfall traffic and people counting to give your customers the best experience possible?
Time-of-Flight (ToF) people counting technology is a valuable tool for improving the user experience in public buildings such as museums, art galleries, universities, and public libraries. This technology uses infrared sensors, not cameras, to detect the presence and movement of individuals in a designated area, providing valuable yet anonymous data that can be used to optimize space usage, staffing and operational efficiency.
How Time-of-Flight People Counting technology works
With ToF people counting technology, infrared sensors measure the time it takes for a light signal to bounce off an object and return to the sensor. This information is used to determine the distance and movement of individuals in a given space. The data is then processed and analyzed to provide useful insights into user behavior, including foot traffic patterns, peak hours and occupancy levels.
Why Time-of-Flight technology is non-intrusive
One of the key benefits of Time-of-Flight technology is that it is non-intrusive and does not gather personal data. Unlike some traditional methods of people counting, such as CCTV or facial recognition, ToF technology does not rely on cameras or other sensors that may capture identifiable information.
In contrast, ToF technology simply measures the distance between objects and uses this information to determine the number of individuals passing through a specific area. This means that no personal data is ever collected or stored, and individuals are free to move through the monitored area without fear of being tracked or monitored.The gather data by Terabee people counters does not measure the height of the person coming into the area, it relies on seeing points for head and shoulders to indicate a person has passed into or out of the area.
Another important aspect of People Counting solutions from Terabee, which use ToF technology, is that they only gather anonymous data. This means that while the number of individuals passing through a specific area can be accurately determined, no personal information or identifying details are ever captured.
Business benefits of ToF People Counting technology
Better experience for building users
Public buildings often experience high traffic, especially during peak times. This can result in overcrowding, long queues and discomfort for visitors. With Time-of-Flight technology, building managers can analyze visitor traffic in real-time, to optimize their services and so improve visitor experience. This includes better planning for cleaning services, energy efficiencies, and staff allocation, which ultimately leads to a more enjoyable and efficient visit for visitors.
Using data to keep washrooms clean
An effective way to monitor the status of restrooms, and therefore to improve user experience, is to install non-camera based people counting technology. Terabee people counters, which don’t have a camera and so they cannot capture any images or personal identifiable information, can count the number of individuals who go in and out of restrooms throughout the day.
After a certain number of people have passed through a restroom, a member of the team can head in to restock supplies, clean fixtures, and make repairs. Also building HVAC systems to use these people counting data to optimize their delivery. As well as helping with maintenance and ensuring that facilities are available for use at all times, better-managed restrooms provide a more comfortable experience for users.
Optimize operations and user experience in staff cafeterias and in-house restaurants
If employees are comfortable and have a positive experience in their staff cafeteria or in-house restaurant, they will feel more satisfied with their work environment. Terabee people counting solutions can give accurate, anonymous data on cafeteria or restaurant occupancy and peak dining times. This helps companies to enhance canteen and restaurant operations, so that they perform more efficiently and effectively, and staff satisfaction is improved.
Data can include real-time occupancy information so team members can choose the best time to eat and, if the staff dining areas are large, guidance to find free seats. This data can be used by staff canteen operators to have smoother, more efficient services and ultimately, happier customers. Waiting times for staff can be reduced, they can be sure to eat food while it is warm and fresh, and canteen throughput on a daily basis can be increased.
Increasing operational efficiency of reception desks and souvenir shops
Armed with accurate people counting data that gives insights into peak hours and occupancy levels, building managers can ensure that reception desks and souvenir shops are appropriately staffed and equipped to meet user demand.
It is important to note that Time-of-Flight people counting technology, such as the Terabee People Counting L-XL, Terabee People Counting M 2.0 and Terabee People Occupancy Counting gather no personal data or personal identifiable information. All data that is gathered is fully GDPR compliant. This means that individuals’ privacy rights are protected, and data is collected and processed in a transparent and ethical manner.
Contact us to speak to an expert about your people counting challenges and requirements. Get in touch today!
If you would like to learn how to deploy people counting solutions in your facility, contact a member of the Terabee team today.